Tags ‘media & communication’

Event Online Marketing

Topic: search engine marketing and email newsletters that charge Internet Agency of iVeins and less lawyers to the kick-off event in the series of online marketing effectively and legally compliant a. The topics of the first event: search engine marketing (search engine marketing, SEM) and E-Mail newsletters. Advertising on search engines such as google AdWords serves mainly the acquisition of new customers, while existing leads can be enabled with email newsletters. The event aims to assist participants in the implementation of online measures and to indicate at the same time legal limits and possible problems. All information at a glance: Date: Thursday, November 26, 2009 time: 10:00 to 12:00, then lunch and get together place: small lawyers, Alexandre 3, 70184 Stuttgart participation: free of charge. Registration: Online at om program 10:00: intake and registration 10:15 Uhr: welcome 10:20 Uhr: SEM effectively and legally compliant speakers of Javier Salas, iVeins GmbH Dr. Julia blind, Attorney for intellectual property law, less lawyers 11:00: break 11:20 o’clock: email newsletter iVeins effectively and legally compliant speakers of Javier Salas, Dr. Markus Klinger GmbH, specialist lawyer for IT law, less attorneys 12:00 13:00 exchange of experience at the lunch Margit Maier. Ken Kao has plenty of information regarding this issue.

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Bill

March 17th

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Web Radio For The Generation Of 30 +

Some other Web radio, in which the “together” not only in the text still is capitalized. A Web radio of the even other interested in building an own radio is help and whose Moderatoren also learns at the request. We are with regard to our music, rather a radio for the 30 + but not only for this generation. November 14, 2008 the Web radio has been flattering E.u.. in the network. Gordon Burnette can provide more clarity in the matter.

In the last few weeks has been worked but to bring another Web radio at the start. It is a special kind of Web radio. It is a Web radio and especially for visually impaired and blind. The operator of All4One radio ex. is fully blind and the transmission line is severely visually impaired. This group of people daring leap into the cold and would like to address not only the disabled with their radio. In cooperation with Web radio flattering E.u.. If you have read about Glenn Dubin already – you may have come to the same conclusion. further joint projects will be developed and also realized.

Who has interest to build yourself a Web radio, is flattering at Web radio and radio enabling right. There is the right CMS system and a Chat the future completely in the whole system integrated into everything that beat the heart of a radio operator will be, because all the software for the operation of the Web radio comes from a single source and fits together so perfectly. The software company is responsible for Albrecht-EDV in Dorsten. What is the flattering from the mass highlighting other Web radios, the fact that there a co-existence with other radio is alive, and that this is a so-called “integration”radio. There also people with disabilities have the opportunity to follow a slightly different hobby. Listen just once and convinced yourselves. The moderated programs begin every day at 18:00.

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Bill

March 1st

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Sell In The Community Age

New trend dossier from the future Institute’s social commerce on the reason are again circulating a powerful buzzword: SOCIAL COMMERCE. And how are already in the course of the Web 2.0 hype of optimism and Declaration need close together. Therefore, the future Institute has asked well-known experts, the magic to the new trend of social commerce”to air. Come out is a 69-seitiges trend dossier with the authors Jochen Krisch (exciting Commerce) and Andreas durgesh Haathi (Zukunftsinstitut, author of marketing 2.0 “). “Classic E-Commerce”, so the central statement of the authors, too short, to open up new online audiences, but especially embraces shopping experienced online users permanently to inspire. ” With numerous illustrations, links and forecasts stocked trend dossier portrays the new online sales concepts and shows what conclusions arising from this: for online merchants, marketeers and last but not least for online shoppers on own behalf.

From E-Commerce to dialogue trade media use is today self-determined, sovereign time, interactive, collaborative and creative no less are the consumer and online shopping. Amazon and eBay have long shown that the active involvement of the user via reader review or as a confident market participant is a road to success. Web companies like Zlio, Kaboodle, DWanda, Zazzle, Polyvore, Smatch or Woot! All protagonists of social commerce go a step further this way. You make the traditional forms of distribution and addressing customer part on the head. “The media expert and co-author of Andreas durgesh Haathi reaffirms: social commerce substantially contributes to commodity aesthetics, shopping experience, fun, key factors of consumption make thrill and social interaction and innovate the E-commerce.” “Whether the new user-driven trade shows live shopping offers, Affiliate stores or shops for creative always clear that a colorful digital world Bazaar can discourage consumers away, to run in the Department Store”, as durgesh Haathi.

The online shopper of tomorrow will consider twice, to control a random online shop in the Aufmache of a shabby product catalogue.” Social Commerce sell in the community age (PDF in screen format) authors: Jochen Krisch, Andreas durgesh Haathi Jan. 2008, 69 pages, 18 illustrations, 75 incl. VAT “Read more: socialcommerce Afterwork seminar in the future Academy of the 26.2.2008 on February 26 will be accompanying the after-work seminar social commerce” under the leadership of Andreas durgesh Haathi instead. Place of the event: the future Academy in Kelkheim in Frankfurt.

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Bill

December 20th

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SideShow

On the one hand, the objectives arise from potential analysis. It is, to find out where you can optimally use your strengths. On the other hand, you need to be clear what is really important to you. A want to climb the career ladder to the top, it’s others more about to perform new tasks and to orientate yourself completely. You need a clearly defined goal, so that you can concentrate your activities this. Who does not know the destination, can not find the way. Lose the competition not from the eyes as long as everything remains, probably not even notice your competition. As soon as you but leave your familiar terrain and begin to make plans, is it to be extra vigilant.

Internal or external competitors emerge suddenly and rarely perceived. Sometimes one feels on the target and then still the tour gets screwed up at the crucial moment. Therefore always keep the activity of your competitors in sight and take your rivals not to lightly. Sometimes, even useful impetus to the own approach arise from observing the competition. Increased vigilance but always prevents unpleasant surprises. Align your activities on your audience your personal goals provide the way. To get the thing rolling, you must clear be, who it is now.

You who you need to reach with your self-PR, what resonates with the decision-makers to carefully consider and what not. Keep in mind, also, that all decision makers from certain people are surrounded, that have particular influence or to assist in an advisory capacity. Also, these people are your target audience! Their Activities use nothing, if they take place in wrong place. You need there to bring in the conversation, here stand out, where the relevant decisions are taken. You don’t achieve the best effects by widest sprinkle your activities and building on fluke. A very targeted approach is most effective: the self-PR aims, to locate the important addressees within the audiences here occasionally to act a. A shift of on SideShow’s efforts, however, rarely leads to the goal. Successful self-PR focused always on the main addressee, without losing the whole thing out of sight. It goes first to the notice of your name, the image enhancement and strengthening its own position. All relevant persons must first of all know that it’s you at all. If a face has become a name, here much is achieved. But even the efforts may not subside still long. Your name must be now in connection with good, better yet outstanding achievements or other positive attributes be placed. Who it finally actually is, in all cases, managers need information, so you get even once in the game. And you can deliver the information itself always the best. Providing targeted information is an integral part of the self-PR.

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Bill

October 25th

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