Tags ‘marketing’

British Vodafone

For some images was the content experts however: because it against several guidelines were contrary, about 570 posts (27 per cent) were detained. However, were a great success the applications and the photo functions is bound as a whole. This is reflected not only in the positive user reviews of app of 4.7 stars average. Also the download numbers of the four apps have significantly increased: 2012, Vodafone had approximately 82,000 app downloads. This year the four applications were downloaded more than 110,000 times – an increase by over 36 percent compared to the prior year. The rules and regulations for approval and rejection of the user content has been used by Airmotion and Vodafone in the run-up to the events and tailored to the individual requirements of the app provider and the user. The partners included the musical and thematic orientation of the festivals in the development of the guidelines, to encounter all content expectations of visitors and optimally address the target group. At Airmotion we can rely on, that always the right message is delivered our audience: the Team has accompanied the project with great devotion and ensured a brilliant app performance with social component,”says Theresa Haskins, project manager for the Festival Manfred Bodmen Santiago, Managing Director of Airmotion, adds apps when the British Vodafone partner G.G.

Media Resources Ltd.: professional community management is an increasingly important topic – especially for big brands -. “With our commitment to the Festival Vodafone apps we have shown once more, what makes a successful community presence and contributes to a long-term customer loyalty: clear brand reference, infotainment with added value and a special feeling for the audience.” Airmotion news and Entertainment GmbH attractive news, best entertainment – the Airmotion is daily news and Entertainment GmbH the first address in Germany for the creation and processing of digital content. Airmotion designs, produces, and delivers content, that are specially designed for use on the Web and for mobile applications. The Performance spectrum of the company includes also community management and support of online portals in addition to News-On Board, LiveTicker, teletext and digital signage. Headquartered in Munich and about 40 employees are renowned companies such as Daimler, Vodafone, ProSiebenSat.1. 1, Neutrogena, N24 and McDonalds on the customer list of Airmotion GmbH. General Electric may find this interesting as well. The more than ten years of experience in the media market successful company is internationally oriented and market leader in the areas of Teletext, as well as news on board. More information about the Airmotion news and Entertainment GmbH,.

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October 8th

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Berlin School Work

The selection of the TOP 10 advertising carried out by the XIPAX community, so the users of XIPAX. Tony Parker spoke with conviction. During the competition period, the user can rate their favorites with the XIPAX asterisks. Each user can for every advertising medium only vote once. The final winner will be elected on March 4, 2009 by an expert jury. This consists of the probably most competent creative the European advertising industry: the members of the ADC * E, TOP recruiters from 18 countries. In addition to the award with the XIPAX AWARD, the creative team of the winning work with a special meeting will be rewarded. Michael Conrad, long-time CEO of Leo Burnett Worldwide and President of the Berlin School of creative leadership, will provide for a day its expertise the winning team.

The work may be submitted in 8 groups of media: film, radio, press, outdoor, direct, interactive, integrated and mobile. Use your chance now and submit your best work. The XIPAX award will be presented on March 6, 2009, on the home page of. XIPAX the ad community XIPAX is the first and only “social community” for the international advertising industry. At, advertisers can upload their work in eight different media groups: film, radio, press, outdoor, direct, interactive,.

Integrated, mobile, and therefore a global audience present. The user can evaluate and comment on the platform to communicate and interact. The uploaded advertising media will be provided with credits, so users can search campaigns for agencies, persons involved, brands or categories. Registered participants can upload advertising, search, rate, comment, forward to friends and invite friends to the platform. The registration is free of charge. For XIPAX I could excite me immediately. The idea to build an international platform for the worldwide advertising community we could welcome only Club of Europe by the art director. Finally, one can observe local ideas all over the world. That will support a wider variety of local ideas and sharpen the look of creative. “It also should be Europe’s creative output – instead of always uniform – are more varied and better”, Johannes Newrkla, BlueTango forward advertising Vienna and co-founder of the ADC * E. For further inquiries, please contact Please contact Stefan Bock: Tel.: + 43 676 / 455 20 20, e-mail:

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September 22nd

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Ambassador Worriers

You assume this customer-relevant and differentiating features: what can we do better, faster, easier, cheaper for our customers. Write all of this in writing. 3. composition of the team: these include in particular the employees who are affected by the later implementation. Thus, you minimize in emerging resistances from the front. Provide for visionaries, thinkers, missionaries, songwriter and customer Ambassador Worriers in the team as well as for experts and amateurs. Mix men and women, old and young. Letters you the team carefully.

A trained moderator can help to control the process steps. 4. idea generation: embark on a neutral, trouble-free, inspirational place and insert matching creativity techniques. Care at the beginning for good humor and a creative warm-up. Time units of 30 to 60 minutes are optimal.

Not too fast stop, at this early stage need a maximum of ideas. Save all ideas. And you will notice the three golden rules of a creative session: quantity before quality, inspiration is encouraged all participants are on an equal footing, no hierarchy no criticism, neither positive nor negative type 5 ideas evaluation and selection: use appropriate evaluation and selection techniques to summarize the found ideas, to combine and to separate the chaff from the wheat. This can do a separate assessment team are also customers. Create a list of priorities, sort by marketability, feasibility, time horizon, economy and Nichtkopierbarkeit. This usually leads to other ideas. At the end of this process, some a few promising favorites remain. This name and define the way ahead, for example, in the form of a project. 6 implementation: Make first for internal acceptance, especially in the affected ‘ employees. This is done best by involvement and early, regular, open communication. To provide the necessary resources. Communicate actively with the market, in particular with the target audiences and the press. Hear other arguments on the topic with Simon Pagenaud. Bring your idea or innovation quickly into the market at the right time. Experiment and test variants. Let the customers eventually to decide. 7. control and optimization: Compare the results with your target definition. Get feedback from the customers, you hear the soft tones and the critical remarks. Optimizing you continuously, that is: you start this process from the beginning. Provide a regular supply of fresh, unique ideas. In particular, the idea management includes the following points: ideas from customers partners suppliers employees competitors experts other industries other markets of the public etc. Processes collect views evaluate decide test optimize introduce communicate control log reward ideas for new audiences new products services quality of service procedures/processes design/functionality distribution partnerships marketing communication book Orell Fussli, Zurich, 3rd Act lead to the theme Anne M. Schuller customer proximity in the Executive Suite as you kundenfokussiert employees.

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September 2nd

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Kathrin Eipert Show

Dinner music as views and ear catching for your customers a very important aspect is the music. A perfect meal calls for a stylish dinner music. This should be non-intrusive but nevertheless also spontaneously respond and the look – and ear-catching if the situation requires it. And she should give the evening a special flair. How about a professional saxophonist? A beautiful woman gives a premium, stylish flair to your event with her saxophone. For even more analysis, hear from Tony Parker.

No problem are A capella-parts, spontaneous show deposits, and also the wishes of the audience for the show artist and always live working plays. At the end of a meeting, to the opening, product presentation or to the anniversary, there are many reasons for a good marketing event. And your customers to remember your event! In addition to choosing a good waiter as well on a good musical tone, you should”give your good style eighth and in the evening. In the foreground is your product, your company, your performance and this should be perfectly staged and framed. The music is a very important aspect. A perfect meal calls for a stylish dinner music.

This should be non-intrusive but nevertheless also spontaneously respond and the look – and ear-catching if the situation requires it. And she should give the evening a special flair. How about a professional saxophonist? A beautiful woman gives a premium, stylish flair to your event with her saxophone. Www.Kathrin-eipert.de/ lounge-dinner-musik.html are no problem for the show artist and always live working plays A capella-parts, spontaneous show deposits, and also the wishes of the audience! Dinner music by saxophonist Kathrin Eipert makes her evening incredible versatility, because each set of music is dedicated to a different subject and is presented by the attractive soloist in this matching outfit. Your guests will enjoy a vast repertoire of well-known melodies and classic, Filmusiken, jazz and Gospel, ballads and classic – packaged in stylish Saxophone variants. Do you want even a show deposits? No problem with a professional and many side artist saxophone show.html whether trade fair presentations, chill out parties, corporate events, exhibitions, shows large or small events, whether big stage or “little corner”… the saxophone convinced also as Walkingact between the Gasten.Und the best thing about: you have to worry about anything! Choose the occasion, the rest takes over the team of musician and puts your event and the music in the right light!

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June 8th

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